Why we’re proud to announce that we’ve partnered up with data giants ADARA

We’re delighted to announce that Crimtan and ADARA have signed a partnership to combine ADARA’s leading global digital identities, with our intelligent lifecycle marketing capabilities, based around audience, investment and creative intelligence.

We are the experts in lifecycle marketing for programmatic. Our clients see us as a trusted partner who deliver the most relevant, consented programmatic advertising that drives exceptional incremental ROI across every stage of the customer lifecycle.

Our dynamic creative capabilities mean that we can deliver thousands of variations of creative and messaging to brands’ prospects and customers.

ADARA’s privacy token technology harmonizes disparate identities while augmenting them with their first party data in a privacy first approach.

With over 1.3 billion consented global high-fidelity identities, supported by over 22 billion data elements and a high data refresh rate, ADARA drives optimal customer decisions using advanced data science and real-time deterministic data.

Together we combine the highest quality data with best-in-class programmatic creative

Together, ADARA and Crimtan combine the highest quality data with best-in-class programmatic creative across multiple messages and variations – delivering a powerful programmatic advertising solution for brands and supercharging their customer acquisition.

Paul Goad, CEO of Crimtan says:

“Adara is a perfect fit for us to engage potential customers early on in their lifecycle allowing us to provide high performing relevant consented advertising.” 

Frank Teruel, COO of ADARA says:

“We are delighted to welcome Crimtan as ADARA’s delivery partner. Together, with our best in class digital identity data, we will be powering multiple creative variations that make campaigns perform better for our joint customers.”

Love to learn more about how our partnership with ADARA can benefit you? Get in touch and we’d be delighted to share more.